Which, in fact, is what I have been doing for more than three decades now. Working in a competitive newsroom. Both as a reporter and an editor, I've done my best to feed that competition, too. For many of those years, I've gotten up virtually every morning and looked at "my" front page to compare it with my competitor's. Early in my career the bad guy was the Northern Virginia Daily in Strasburg, Virginia; until a few months ago it was The Washington Post. How did "we" do versus "them"?
Every morning when I was a news editor at The Washington Times I looked at my paper and logged on the Internet to look at the front-page images of The Post and the New York Times just to see what each of us thought the most important stories of the day were and how much weight we gave them. Our best days were the ones when we didn't have any page one stories in common with our competitors.
Primarily the competition was over breaking news stories, but having a news feature or analysis topic first on page one was nearly as satisfying. For the number two paper in town it was also good business strategy.
These days, though, I find myself looking at -- and comparing -- websites. How does any website I'm associated with stack up against its competitors? And the competition isn't just newspapers anymore. How much weight does the Drudge Report give a story versus how The Huffington Post plays it, as opposed to the New York Times and Human Events? Now newspapers, aware they're no longer the only "news" source in town, are scrambling to keep as big a piece of that market as they can.
For me the habit of a lifetime has changed as well. I'm not sure the change has sunk in quite yet, especially since a daily print newspaper is still part of my reading diet. But these days the competitive side of me checks the Internet first.
2 comments:
So many habits are hard to break ... yet I've dropped any interest in CDs for digital music, and I go to the Web first for my news. This all happened so quickly. I'm amazed at how adaptive we are as a culture. Newspapers clinging to the tried and true do so at their peril (that is, if they're still in business)
I am such a dedicated geezer. I want to be able to hold it at some point -- be it a delivery system for music, movies, news or Scripture. (Perhaps this bodes well for the marital sphere as I age on.) And I am NOT holding on to yesterday. Just its best traditions. Now where's my VHS copy of "His Girl Friday" ...
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